The World Cup is more than just a game. We know, it sounds cliché. But not for the reasons you think. And if you’re a Host, it should be more than just a game for you too.

Sure, the love of the sport plays a big part in it – that’s the reason millions of fans flock to stadiums every four years. But the driving force behind it is the innate desire to connect face to face.

And much like soccer fans, professionals yearn to meet with one another in real time, in real places. That’s why the 2026 World Cup is the perfect opportunity to rent out your meeting spaces.

You’re probably thinking, “What do my super empty, very convenient, unmonetized workspaces have to do with soccer?”

Look at it like this.

North American cities are expected to attract between 5 to 7 MILLION international tourists – yes, tourists. Not just soccer fans. That includes professionals extending business trips and juggling the soccer madness, just to meet with international clients and coworkers while they can.

It’s already hard enough to take calls when everyone is split between different cities, schedules and time zones. And when people get a chance to meet face to face, they take it.

With 39 days of non-stop action, the demand for meeting spaces near World Cup cities is going to be through the roof. Massive cities like Toronto, Los Angeles and Seattle are going to feel as if Taylor Swift, the Queen and the Pope are playing a reunion gig together. And we know what this means for local economies. Guess what? Your meeting rooms ARE the local economies.

With all that traffic and commotion, people don’t just need a place to meet – they need an escape. The right spaces provide a haven from all the chaos. Somewhere people can slow down, be intentional and have a little privacy.

The best part? Across Canada and the US, Just Meeting Rooms offers hosting spaces in 16 different cities. So, if you’re a Host and haven’t listed your meeting spaces yet, do it now to get ahead of the hype.